Start with one team. Add others when the work grows.
Every practice and agency in the group takes clients directly. You do not buy the whole group; you start where the need is sharpest, and we bring in the rest only when the project calls for it.
Evidence before scale.
We measure before we recommend and agree on the metric before we build. A pilot runs small and timeboxed, on a dated baseline, and we read the result honestly. When the evidence says scale, we scale. When it says stop, we say stop. This is AZIMUTH, our gated pilot method on the AI side, and the same instinct runs through the cross-border work: test what the platforms reward this week, not last year.
Four steps, whichever practice you enter.
The call.
Thirty minutes on your market, your data, and what you need to be doing six months out. A senior person replies within one working day. No funnel, no auto-responder.
The scope.
We tell you which practice and which team fit, and whether you should start with more than one. You get a scope in writing before anything is built.
The work.
The senior who wrote the plan stays on it. One team owns the outcome, not four agencies with four briefs and four invoices.
The review.
A single weekly cadence, a live view of what is happening, and a monthly senior business review on the calendar. No PDFs that arrive a week late.
Senior people, on the work.
Most agencies hand you an account manager. We hand you an operator. The people who scope your project are the people who run it, and they are full-time on the work, not splitting hours across a dozen accounts. Specialists from the other practices join when their piece is needed, social, web, partners, content, or AI, and step back when it is done.
One relationship, however many teams.
Pull in three more teams without renegotiating from scratch. We contract from Shanghai or Hong Kong for the China side, with fapiao invoicing when you need it, and from the group's Western entities for the other side. Whatever the mix, you keep one point of contact and one owner of the result.
Tell us where you are.
Wherever the work sits, AI, China, or a product idea, the first step is the same. Thirty minutes, a senior person, a straight answer.
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